Coop

Coop Prix

Services
  • Music Curation
  • Music Licensing
  • Music Supervision
About

Our brief for this campaign was to deliver a Fred Astaire feel to accompany the brand's animal mascot in a dreamy film.

The music choice had to capture a sense of romance and charm, and we found Irving Berlin's "Cheek to Cheek" ticked both boxes.

We produced a re-recording that was a touch punchier with the vocals leading the storytelling a little more, and so chose jazz veteran Richard Badendyck to deliver the perfect phrasing.

Credits
  • Agency ANTI
  • Production Company OBHF
  • Director Stian Smestad
  • Music "Cheek To Cheek" by Irving Berlin
  • Performed & Produced by Thomas Sagbråten & Bjarne Gustavsen
  • Vocals Richard Badendyck